Thursday, October 16, 2008

Celebrating Moms with Generation Huggies: with a video contest!

Generation Huggies is celebrating 30 years! In Honor of Huggies' 30th Anniversary, 30 Real Moms will be Featured in a live National Online Ad Campaign. The Huggies brand recognizes that every mom is unique. To celebrate 30 years of moms who have inspired them, today the Generation Huggies Program embarks on a cross-country tour to learn what it means to be a mom.
Moms can upload a 60-second video at the Generation Huggies Website, stating what motherhood means to them. Since Motherhood can mean so many things to each individual mom, this campaign is great to see into the lives of moms all across the states. There are several Generation Huggies events (in five select cities) through October. This is an opportunity for moms to share what it means to be a mom at the Video Creation Station. This is where moms can create and submit a 60-second video. (Videos should be no longer than 60 seconds in length and no larger than 5MB)
This Sweepstakes is to enter for a chance to win $30,000 to support the next generation of Huggies babies in the Generation Huggies Sweepstakes. The stories of 30 moms from across the country will be featured in a national online ad campaign in early 2009. To officially launch the Generation Huggies Program, the Huggies brand has partnered with celebrity mom Alison Sweeney of "The Biggest Loser" and"Days of Our Lives." Alison, who is both a mother and an expectant mom, knows the ups, downs and in-betweens of motherhood. She will be in New York City to welcome local moms to the Generations Huggies Program and share her thoughts on motherhood.
In honor of the brand's 30th anniversary, one lucky winner will receive $30,000! From October 3, 2008 through November 30, 2008 everyone can enter to win the grand prize by entering online at Generations The winner will be chosen in a random drawing from among all eligible entries in December 2008. Visit Generation Huggies for the official sweepstakes rules and details. Entry is limited to one per day per person or e-mail address during the Sweepstakes Period. Void where prohibited; no payment or purchase necessary. The sweepstakes is open to legal residents of the 50 United States plus the District of Columbia, age 18 or older.
About Huggies Brand Products
The Huggies brand provides customized products for babies’ changing needs. Huggies brand diapers provide customized comfort for all babies. A portfolio of baby toiletries products are offered from the Huggies brand and include: bath wash, lotion, shampoo and disposable washcloths. There is also a Huggies brand baby wipe that is just right for every baby: Extra sensitive, wipes with Shea Butter, Lavender & Chamomile, Nourishing, Natural Care and Supreme wipes. For all moms needs, wipes are available in Pop-Up tubs, refill packages and convenient travel packs. Huggies Little Swimmers disposable swim pants make water big fun and are available in 3 colors and 3 sizes.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) is a leading global health and hygiene company with operations in 37 countries and product sales in more than 150. Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people – nearly a quarter of the world's population -- trust K-C's brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No. 1 or No. 2 share position in more than 80 countries. To keep up with the latest K-C news and to learn more about the company's 136-year history of innovation, visit

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